personal brand design

client: Sarah Mlynowski

Sarah Mlynowski is a New York Times bestselling author of over 35 books for kids, teens, and adults, including the Whatever After and Upside-Down Magic series. Her books are full of magic, girl-power, humor, and fun! I conceived Sarah’s brand identity, designing her website and print materials to bring a visual throughline to her titles.

jump to: website | bookmarks | teacher guide

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website

Designed and custom illustrated a 60+ page website, with long scrolls to provide homepage space to several book updates at once, and prominent social media in the footer

 
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bookmarks

Created bookmarks to integrate the new online identity with her most popular series for middle-grade readers, for use at events and in mailings

 
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teacher guide

Designed and laid out an 8-page Whatever After teacher guide (written by Tara Bardeen), complete with reproducibles, to match Sarah’s reimagined visual brand

 
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